The experiential side of the hotel stay

At the beginning, there was no such thing as standardisation. Forty or 50 years ago, travellers staying in hotels made their own discoveries along the way. Each property had its own characteristics and history. Each had its own style of decoration. Indeed to some extent, we were already in “the experiential”; except that the experience was not always as thrilling as hoped – unless of course one happens to be a fan of flower wallpaper or squeaky wardrobe doors…


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